起家於台中的「樂軒和牛燒肉店」旗下年輕新品牌，我們從品牌定位及命名開始參與，協助其發展具都會感、又符合品牌調性的識別及視覺，大膽的粉色跳脫燒肉店既有形象，並依此延伸各式應用設計。  

​

”URBAN Wagyu Bar“ is a fresh new brand part of “Rakuken Taichung Group”. We started from brand positioning and naming, which developed an urban style to reach the tone of the brand. We think outside the box to use bold pink as the key visual color, presenting the whole new concept of trendy Japanese BBQ.